How it works
From brief to an audience you own.
Five steps. No setup fees, no platform subscription. You pay the agreed CPS for subscribers we deliver.
01
Create your account and add a payment method
Tell us about your brand, sector and goals. Adding a card is part of getting set up so a campaign can go live once the IO is agreed. Creating the account itself is free.
Free to join
Account
Card on file
Before go-live
Brand profile
What you'll need
02
Build the campaign in Ad Manager
Set sector, geography, volume and CPS. Atlas helps you build and improve the campaign and get everything ready for approval. It does not invent targeting on your behalf.
Ad Manager
Workspace
Atlas
Brief prep
IO
CPS and budget
03
Go live across the publisher network
Native subscriber placements reach 8.5M+ members a week. People actively choose to subscribe to your named brand. High intent, explicit opt-in.
Named brand
At opt-in
8.5M+
Weekly members
Native
Placements
04
Data quality and compliance on the way through
Every record is checked against the campaign's required fields before it is accepted. We record time, campaign and publisher, and keep an accept/reject log. Independent identity verification, CRM de-duplication and a downloadable consent-receipt pack are not current product features.
Field checks
On ingest
Supply log
Accept / reject
Named consent
On the unit
05
Ready for your welcome flow
Accepted subscribers arrive in your CRM via the configured delivery destination. They are ready to enter your existing email, WhatsApp, SMS or wider lifecycle journey. Huuddle does not trigger that journey for you.
CRM webhook
Delivery
Your journeys
Email / WhatsApp / SMS
You own them
From handover
Compliance
Designed around named-brand consent, not a generic badge.
First-party opt-in
The consumer chooses your brand on a publisher placement, not a rented social audience.
Brand named at choice
The advertiser is identified in the consent copy at the point of opt-in.
Privacy notice in the brief
Campaign setup includes the T&Cs / privacy URL for the placement.
Receipt timestamp
We record when the record arrived, with campaign and publisher.
Field validation
Required fields are type-checked before a record is accepted.
Direct CRM delivery
Accepted records are posted to your webhook for the CRM you already use.
Build an audience you actually own.
Join the waitlist. No setup fees, no platform subscription. You only pay the fixed CPS for subscribers we deliver, once a campaign is live.