Supplements brand launches without a media team.

The challenge

A founder-led health brand had a welcome flow in Klaviyo and no one to buy media all day. They needed consented subscribers at a known CPS, not another lookalike test.

The Huuddle motion

Brand profile, campaign brief, Atlas used to get the copy and fields ready for approval, card on file, IO accepted, webhook into Klaviyo. The founder did not need to become a media buyer.

The results

First-flight volume landed in the existing welcome series. Replenishment and education journeys then run on a file the brand actually owns.

Sector page: Health & wellness.